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Twitter Will Launch Paid Corporate Accounts by Year's End

posted by Nick Cifuentes @ Friday, November 20, 2009 - 4:38 PM
It's official, Twitter is set to introduce premium accounts for brands and businesses by end of the year, this according to co-founder and CEO Biz Stone. While speaking at an event in London, Stone said Twitter plans to charge for corporate accounts, and in exchange, would offer enhanced features and analytics in return.

It is important to note, however, that if you are a current brand or business, you will not be forced to pay, but this will more be added on as a value to your account, which will tie in the rich features & analytics, in addition to some other kind of targeting, is my guess, when plans are unveiled in a few weeks.

At the event, according to ClickZ, celebrity Tweeter, Stephen Fry criticized the move, saying it would be "anti-commercial" and there was a "sense of being guided by a big corporate brother."

Fry also pointed out that this could now be the beginning of banner ads on the site, and Stone quickly dismissed that saying “the plan has always been to create a [revenue] model that would be native to Twitter.”

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